Angus Campbell (1910–1980) was one of a group of scholars dedicated to establishing a new kind of survey research facility in a university setting. Campbell was most closely associated with survey research in three areas: political behavior, racial attitudes, and quality of life studies. He directed a long-time study in political elections that began with the 1948 presidential election. For this and later succeeding studies, Campbell became known as a nationally recognized expert in the field of political surveys.

Following his time as SRC director, he succeeded Rensis Likert as ISR director.