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PUBLICATIONS

Language, Social Comparison, and College Football: Is Your School Less Similar to the Rival School than the Rival School is to Your School?

Schwarz, Norbert; Smith, Rachel A. (2003). Language, Social Comparison, and College Football: Is Your School Less Similar to the Rival School than the Rival School is to Your School?. Communication Monographs. 70(4), 351-360.