Associate Research Scientist, Survey Research Center, Institute for Social Research and Adjunct Lecturer in Quantitative Methods and Social Science Program, College of Literature, Science, and the Arts
Biography
Z. Tuba Suzer Gurtekin is an Associate Research Scientist at the University of Michigan’s Institute for Social Research. Her research includes managing monthly surveys of consumer attitudes, expectations and behavior. Her published research focuses on methods to quantify nonresponse and measurement survey errors in probability and nonprobability sample surveys, and mixed-mode survey design and inference. Her research experience has included development of alternative sample, methodology and questionnaire designs, data collection and analysis methods for a general population in parallel survey modes. She also teaches Survey Sampling for Clinical Research at the University of Michigan’s Clinical Research Design and Statistical Analysis program (OJOC CRDSA).
Projects
Surveys of Consumers Attitudes (SCA)Funded Research
Publications
- Tuba Suzer Gurtekin. 2024. Effect of branching middle responses in dichotomous scales on web surveys. International Journal of Market Research 66(5):589-609.
- James Robert Wagner, Centeno, Lena, Dulaney, Richard, Edwards, Brad, Tuba Suzer Gurtekin, Coffey, Stephanie. 2023. Proxy Survey Cost Indicators in Interviewer-Administered Surveys: Are they Actually Correlated with Costs?. Journal of Survey Statistics and Methodology
- Tuba Suzer Gurtekin, James Robert Wagner, Olson, Kristen , Smyth, Jolene D, Horwitz, Rachel , Keeter, Scott , Lesser, Virginia , Marken, Stephanie , Mathiowetz, Nancy A, McCarthy, Jaki S, O'Brien, Eileen , Opsomer, Jean D, Steiger, Darby , Sterrett, David , Su, Jennifer , Turakhia, Chintan . 2021. Transitions From Telephone Surveys to Self-Administered and Mixed-Mode Surveys: Aapor Task Force Report. Journal of Survey Statistics and Methodology 9(3):381-411.
- Tuba Suzer Gurtekin, James M Lepkowski, Richard T Curtin, Elkasabi, Mahmoud , Liu, Mingnan . 2019. Randomized Experiments for Web-Mail Surveys Conducted Using Address-Based Samples of the General Population. Experimental Methods in Survey Research :275-289.
- Tuba Suzer Gurtekin, Suwanabol, Pasithorn A, Reichstein, Ari C, Forman, Jane , Silveira, Maria J, Mody, Lona , Morris, Arden M. 2018. Surgeons' Perceived Barriers to Palliative and End-of-Life Care: A Mixed Methods Study of a Surgical Society. Journal of palliative medicine 21(6):780-788.
- Sunghee Lee, Norbert Schwarz, Tuba Suzer Gurtekin, Keusch, Florian , Liu, Mingnan . 2018. Cross-cultural Comparability of Response Patterns of Subjective Probability Questions. Advances in Comparative Survey Methods: Multinational, Multiregional, and Multicultural Contexts (3MC) :455-475.
- Tuba Suzer Gurtekin, Leeuw, Edith D, Hox, Joop J. 2018. The Design and Implementation of Mixed-mode Surveys. Advances in Comparative Survey Methods: Multinational, Multiregional, and Multicultural Contexts (3MC) :385-408.
- Tuba Suzer Gurtekin, Sunghee Lee, Liu, Mingnan , Keusch, Florian . 2018. Response Styles in Cross-cultural Surveys. Advances in Comparative Survey Methods: Multinational, Multiregional, and Multicultural Contexts (3MC) :477-499.
- Tuba Suzer Gurtekin, Valliant, Richard L, Steven G Heeringa, Leeuw, Edith D. 2018. Mixed-mode Surveys: Design, Estimation, and Adjustment Methods. Advances in Comparative Survey Methods: Multinational, Multiregional, and Multicultural Contexts (3MC) :409-430.
- Sunghee Lee, Tuba Suzer Gurtekin, Fredriksen-Goldsen, Karen I, McClain, Colleen , Kim, Hyun-Jun . 2018. Are Sexual Minorities Less Likely to Participate in Surveys? An Examination of Proxy Nonresponse Measures and Associated Biases with Sexual Orientation in a Population-based Health Survey. Field Methods 30(3):208-224.